Santos Premium Creamer (SPK) participated in the SIAL InterFOOD 2023 event which took place on 8-11 November 2023 at the Jakarta International Expo (JI Expo) Kemayoran, Central Jakarta.
The Global Food Marketplace or Salon International de I’alimentation (SIAL InterFOOD) is an international scale food and beverage exhibition which aims to support the development of the food and beverage business globally. Followed by the food, beverage, hospitality (hotels, restaurants, cafes), catering services and bakery industries, the 24th SIAL InterFOOD this time was attended by 895 companies, 100 of which were MSMEs.
Located at booth AM011 Hall A1, SPK is here to introduce high quality creamer products. The refreshing Salted Aren Coffee dish is also served as an example of the creamer application. In this SIAL InterFood event, SPK introduced its first commercial packaged creamer for the hospitality line, apart from the 25 kg industrial packaged creamer product which is generally produced for production needs in factories. The new products are SPK Cold Soluble, SPK Non-Dairy Creamer Regular, and SPK Non-Dairy Creamer Light Flavor.
Niko Songko, B2B Manager SPK, said, “This SIAL InterFOOD exhibition is in line with the development of Horeka products by PT. Santos Premium Creamer, participating in this event is a significant first step, especially to introduce our new product line. “The enthusiasm of visitors who continue to come is one of the energies for us to be confident in developing hospitality products in the future.”
Remarkable interest in SPK creamer was shown by the visitors. The SPK booth was busy with visitors asking questions about creamer, exchanging contacts, making transactions, or just trying the creamer application drink. Visitors’ enthusiasm is increasing with discounts for purchasing creamer at the official SPK e-commerce store. This discount is only available during the SIAL InterFOOD 2023 activity.
The successful implementation of SIAL InterFOOD this year is expected to increase the growth of the food, beverage and hospitality industry in Indonesia. SPK itself hopes to contribute to this development by supporting it with sophisticated infrastructure, a capable distribution system, a range of high quality products, and a commitment to providing the best for customers.